Monty the penguin

Each year, UK department store, John Lewis, hires a team to create a special ad for the Christmas season. These ads are excellent examples of persuasive visual texts.


John Lewis Christmas advert 2014 – #MontyThePenguin


Flock Associates – John Lewis: The Making of Monty the Penguin 2014


John Lewis Christmas advert 2013 – The bear & the hare


John Lewis Christmas advert 2012 – The journey


John Lewis Christmas advert 2011 – The long wait

Same ad, with a different music track:

John Lewis Christmas advert 2011 [Alternate]


John Lewis Christmas advert 2010 – This feeling inside


John Lewis Christmas advert 2009 – Sweet child of mine


John Lewis Christmas advert 2008 – From me to you [Extended studio version]


John Lewis Christmas advert 2007 – Shadow

UPDATES:


John Lewis Christmas advert 2016 – #BustertheBoxer


John Lewis Christmas advert 2015 – #ManOnTheMoon

Leave a Reply

Your email address will not be published. Required fields are marked *